PGK Concert Promotions

 
PGK is more than an attraction—it is a driving force behind revenue generation and community engagement. PGK Concert Promotions implements a sustainable revenue and promotional campaign before, during, and after tour dates, ensuring continuous impact and visibility.
Target Groups
PGK Concert Promotions targets children aged 4 to 9 and their parents in every city and town where we have a presence by introducing sponsored PGK Power Learning:

  • Apps

  • Workbooks

  • Access to Big Prize Tokens

We will also implement marketing strategies that engage:

  • Schools

  • Civic Organizations

  • Local Retailers

  • Libraries

  • Child Caregiver Organizations

  • Municipalities

before, during, and after each tour date. These strategies are supported by trained PGK Partners, utilizing unique distribution channels to expand market reach and supplement pre-existing marketing plans.
Promiseland Park Live Performances
Promiseland Park Performances feature:

  • Live Music

  • PGK Character-Driven Storylines

  • Fan Interaction

  • Post-performance Family Activities, including:

    • Lotteries

    • Gifts and Prizes

    • Social Media Selfie Contests

    • Participation Tokens (1st, 2nd, and 3rd place)

    • “Thank You for Your Attendance” Tokens

These live performance elements create a unique experience that:

  • Draws Greater Interest

  • Strengthens PGK’s Relationship with Children, Families, and Communities

  • Generates Valuable Data for Continuous Engagement

Contributions to Tour Revenue
8’ x 10’ Display Stations featuring QR Codes
Strategically placed displays will feature PGK branding, linking to the PGK Clubhouse Megastore and other landing pages. These QR codes direct audiences to e-commerce options where:

  • Sales from the PGK Megastore contribute directly to the tour’s revenue

  • 25% of gross sales (excluding shipping costs) are allocated to Blacktop

  • PGK covers all fulfillment costs, ensuring a seamless consumer experience

On-Location Merchandise Stations
PGK Merchandise Stations will offer a selection of PGK products, with revenue-sharing options:

  • Blacktop receives 25% of gross merchandise sales (excluding shipping costs)

  • PGK ensures inventory fulfillment and manages sales logistics

Sharing, Tracking, and Contribution to Data
PGK Concert Promotions collects and shares valuable marketing data, including emails and engagement insights from:

  • QR code scans

  • Merchandise sales

  • Digital interactions via apps and landing pages

PGK will share this data on a bi-monthly basis to support ongoing marketing efforts.
Post-Tour Contributions
PGK’s model sustains relationships beyond the tour, continuously engaging families and communities through:

  • Digital marketing initiatives

  • PGK Power Learning tools

  • Scholarship and prize lotteries

PGK Sales Channel Support
If ticketed events become part of future tour strategies, PGK will provide an online sales platform that:

  • Facilitates nationwide ticket sales

  • Maintains accurate inventory tracking

  • Enables partner-driven sales efforts

Community Engagement Sponsorships
PGK Partners can secure Community Engagement Sponsorships to enhance brand visibility and contribute to:

  • Educational initiatives

  • Local community programs

  • Sustainable revenue models for ongoing engagement

PGK Ad Banner Support
PGK provides advertising space across multiple digital platforms, including:

  • The PGK Clubhouse Megastore

  • Partner Landing Pages

  • PGK Training Apps

  • Complimentary PGK Mini-Apps

  • PGK Recruiting Materials

Expanding Audience Reach
PGK Concert Promotions creates opportunities for artists, sponsors, and community partners to:

  • Engage young audiences

  • Build brand loyalty from an early age

  • Establish long-term connections with families

Territorial Overrides
PGK offers long-term revenue incentives for continued tour participation. After completing designated numbers of performances, partners receive a percentage of gross sales from applicable cities for set durations, reinforcing sustained financial benefits.
Stake in PGK Concert Division
PGK recognizes the contributions of key partners by offering ownership stakes in select PGK businesses after completing milestones in live performances. This fosters long-term investment and collaboration in growing PGK Concert Promotions.
By aligning entertainment with education and community engagement, PGK Concert Promotions drives meaningful impact while creating unforgettable experiences for children and families.
 

FOLLOW US ON SOCIAL